With 100 homes/year, that’s about 8-10 sales per month, and mid-March means we have 9.5 months left—time to maximize the spring/summer market! Here’s how to supercharge your next 90 days (March–June) for growth, engagement, and sales.
🚀 PHASE 1: SPRING MOMENTUM (March – April)
1️⃣ Re-Engage Your Past Clients & Sphere
📧 Action:
- • Send a “Spring Real Estate Market Check-In” email to past clients and leads.
- •Offer a free equity review for homeowners.
📞 Call Script:
“Hey [Name], we’re seeing a ton of movement in the market right now. Have you thought about making any real estate moves this year? Or do you know anyone who might be looking?”
🎁 Bonus: Offer Spring Home Prep Tips as a lead magnet!
2️⃣ Local Market Domination Strategy
🏡 Host a “Spring Market Kickoff” Open House Blitz
- • Every weekend, hold at least one open house—double up with buyers’ tours or first-time buyer events.
- • Promote it via Instagram Stories, Facebook Groups, and local business collabs.
📍 Community Focused Content
• Weekly Instagram Reels & TikToks
- •“Best Neighborhoods for Spring Buyers”
- •“Top 5 Coffee Shops Near [Hot Area]”
- •“Should You Sell Now or Wait?” (Market Updates)
3️⃣ Connect with Local Businesses & Influencers
🤝 Collab with Small Businesses
- •Feature a “Local Business of the Week” on your Instagram (cross-promotion!).
- • Partner with home stagers, moving companies, contractors, mortgage brokers—create mutual referral pipelines.
- •Sponsor a Local Spring Event (farmers market, fitness challenge, school event).
🔥 PHASE 2: HIGH-VOLUME LEAD GEN (April – May)
4️⃣ Double Down on Your Referral Pipeline
👥 Launch a Client Referral Program
- •Offer an exclusive referral perk (gift basket, dinner voucher, VIP client event).
- • Leverage past clients! Message:
- “Hey [Client], we’re helping a lot of people find their dream homes this spring! If you know someone who’s thinking about buying or selling, we’d love to help them out—plus, we’ve got a little thank-you gift for any referrals!”
🏆 “Homeowner Success Story” Campaign
- •Share past buyer/seller wins (Reels, Instagram carousels).
- •Feature new homeowners in your feed (people love to share their success!).
5️⃣ Build the “Dream Home” Pipeline with Buyers
📍 First-Time Buyer Workshop
- •Host a free Homebuyer Q&A (coffee shop, brewery, or virtual).
- •Partner with our Referrals to collaborate on Home Buying tips.
- • Capture leads & nurture via email/text follow-ups.
🏡 Neighborhood Buyer Tours
- •Promote private neighborhood tours where you walk buyers through 3-4 homes in one go.
- • Creates urgency + exclusivity → “We’re only taking 3 buyers per tour.”
💥 PHASE 3: SELLER LISTING POWER-UP (May – June)
6️⃣ Become the Go-To Listing Agent
🏡 Offer Free “Pre-Listing Consults”
- • Target downsizers, move-up buyers, and relocations.
- •Instagram Post Idea: “Should I Sell Now or Wait? Here’s What’s Happening in the Market”
📌 Hyperlocal Marketing for Listings
- • Instagram Stories + Geo-Tagged Posts for every new listing.
- • Neighborhood Farming: Drop off handwritten notes + market updates in key areas.
🚀 Instagram Story Hack:
- •Post a simple “What’s Your Home Worth?” poll in Stories to generate DMs.
7️⃣ Scale with Systems & Consistency
✅ CRM: 30-Min Follow-Up Daily
- • Every lead should get a 4-step follow-up system:
- •📞 Call/Text within 5 min
- •📧 Email with a valuable resource
- •📆 Set a follow-up task
- •🔁 Engage with their social posts to stay top-of-mind
📊 Pipeline Tracking
- • Weekly goal: At least 5 listing appointments + 5 buyer consults.
- •Daily social engagement: Comment on 10 posts, answer DMs fast.
🎯 90-DAY GOALS & TRACKING
💰 Key Targets:
- ✅ 10+ listing appointments per month
- ✅ 8+ closings per month
- ✅ 3-5 deals from referral sources
- ✅ 500+ DMs & personal convos
📆 Daily Non-Negotiables:
- •1 Post/Reel/TikTok 📲
- •1 Open House Every Weekend 🏡
- •1 Local Business Feature Weekly 🏪
- •5 DM conversations with potential buyers/sellers 💬
🎉 WHY THIS WORKS
- 🔹 No Paid Ads → 100% community-driven, authentic brand building.
- 🔹 High Visibility → Social proof + community trust = consistent leads.
- 🔹 Hyperlocal Focus → You’re the go-to agent for real buyers & sellers.
- 🔹 High Volume Activity → More conversations = more deals closed.
🔥 Next 90 Days = Listings, Referrals, and a Big Lead Pipeline! 🔥
👉 Time to take action and SELL! 🏡🚀
